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HomeNewsBehind the Scenes of Jennifer Lopez's Coach Vacation Shoot

Behind the Scenes of Jennifer Lopez’s Coach Vacation Shoot


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Are you able to “Really feel the Marvel” of the vacation season? Jennifer LopezZoey Deutch, and Chan-young Yoon teamed up with Coach for this 12 months’s vacation marketing campaign, which “captures the season’s joyful, child-like sense of marvel.” And, after all, the shoot showcases a few of the standout types from Coach’s Winter 2022 assortment. E! acquired an unique first take a look at this 12 months’s vacation marketing campaign video along with some behind-the-scenes images from the shoot.

The playful advert was directed and shot by Anton Gottlob. This season’s types embody Coach’s signature print, tender materials, and oversize silhouettes. The ready-to-wear types are “impressed by Stuart Vevers’ imaginative and prescient of timeless American heritage juxtaposed with the angle of counter-culture.” 

Whether or not you are searching for presents or when you simply need to indulge your self, this star-studded marketing campaign is price testing. 

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