It’s 2026, and there’s no better time to hit refresh on your beauty routine.
Let’s face it—we all have that drawer of makeup that’s been around for years, some of it probably expired, some of it we never even use anymore. Starting fresh isn’t just about shopping, it’s about clearing out the old, deciding what truly deserves a spot in your bag, and curating a collection that actually works for your life today.
This rebrand is about simplicity, versatility, and a little bit of fun. Brands like Rhode, Kosas, Saie, and more offer formulas that are easy to love and easy to reach for every day. Starting from scratch gives you permission to focus on quality over quantity, keeping only the items you’ll genuinely use and enjoy.
By letting go of clutter, you’re not just refreshing your makeup bag. You’re refreshing your approach to beauty. A smaller, intentional collection lets you play with trends without being overwhelmed, mix and match with confidence, and finally enjoy a routine that feels modern, curated, and completely yours.
2026 is your year to reset, and it all starts with a clean makeup bag. Keep scrolling for the best makeup products we tested, approved, and deserve a spot in your newly revamped routine.
