Do you want to have hair like KATSEYE? Now, you can use the same products that Manon, Yoonchae, Sophia, Megan, Lara, and Daniela swear by. The girl group just became global brand ambassadors for Matrix, the hair brand known for its professional-grade products. It’s time to use that hair envy for good. Pick your favorite member and get their fave products, so you can match hair routines with them!
The brand created six “Matrix Moves” inspired by each member’s personality and iconic hairography: “The Bounce Drop” is Manon; “The Miracle Maknae” is Yoochae; “The Bounce Throw” is Sophia; “The Bond Baddie” is Megan; “The Sleek Swerve” is Lara; and “The Soft Slay” is Daniela. Each of these moves includes one or two of Matrix’s hero products, already beloved by shoppers.
“KATSEYE represents the next generation of Matrix in such a powerful way. Each member brings her own energy, movement, and hair identity. The way they use hair to express themselves and bring their choreography to life made them the natural embodiment for the brand,” Andrew Edwardson, Matrix’s Global General Manager, said on the brand’s announcement.
Whether you’re a total EYEKON (the fan name for the group) or you’ve just been loyal to the brand for years, keep scrolling to shop each of the members’ go-to Matrix products from their latest campaign with KATSEYE.
